Brave Launches Legal Offensive on Google Ads Data Collection Practices

Brave, the startup behind the Brave browser and the Basic Attention Token, has filed regulatory complaints against Google and others over what it considers poor privacy protection for users in the online ads industry. The complaints – filed with the Irish Data Protection Commissioner and the U.K. Information Commissioner on behalf of Brave’s chief policy officer Johnny Ryan, Jim Killock of the Open Rights Group, and Michael Veale of University College London – are aimed to trigger an article in the new European General Data Protection Regulation (GDPR) requiring an EU-wide…