▶ Coinbase Website: Coinbase.com
▶ CEX Website: cex.io
▶ Find Inspiration and develop your ideas with Frame Set:
▶ About This Episode:
Director Oscar Hudson joins Dylan Hahn to break down his Coinbase campaign created for the Oscars, a project that builds a believable video game world almost entirely through practical techniques. Oscar explains how the team translated digital logic into physical design using printed textures, flattened costumes, miniature environments, and carefully controlled camera movement to create an uncanny game-like reality in camera. They discuss the isometric camera language, materials testing process, choreography inspired by NPC movement, and how simple physical solutions helped achieve complex visual ideas without relying heavily on CG.
▶ Sources:
• Watch “Your Way Out”
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• Connect with Oscar Hudson
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• View on Frame Set:
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▶ “Your Way Out” Credits:
Director: Oscar Hudson @o_hud
Lead performer: Arthur Chruszcz @karolaschneemann
Prod Co: @mjzworldwide
Agency: @isleofany
Executive Producer: @missmollygriffin
Producer: @archiejs
Director of Photography: @fordesman
Production Designer: @lukemoranmorris
Choreographer: @maeva_berthelot
Costume Designer: @ameenakaracallender
Prosthetics/Masks: @studiosangeet
Editor: @leomscott @cartel.tv
VFX: Greg Spencer @selectedworks.tv
Colorist: @dantegiani @ethos_studio
Mix & Sound Design: @wavestudiosny @azzbattle
▶ About The Reframed Podcast:
“Reframed” is a filmmaker podcast that poses fresh and insightful questions to filmmakers. It offers a compelling look behind the scenes, providing listeners with a deeper understanding of the film industry and the creative minds that drive it.
▶ Chapters:
00:00 Intro
01:27 “Your Way Out” Coinbase
03:38 Why Not Just Use CG?
02:13 The Humanity Inside the NPC
05:57 Materials Testing the Game World
07:29 Printing Reality Flat
09:02 Designing the Main Character Movement
11:08 Studying Real NPC Behavior
12:01 Video Game References and Tone
14:02 Costumes Designed Like Game Assets
16:05 Choosing the Isometric Camera Angle
17:45 Crane Tracking vs Drones
20:41 Reality Breaking Through the Game
22:07 The Transition Shot
23:48 Designing the Wire Cam Rig
26:09 Reverse Engineering the Location
27:22 Building the Set While Designing It
29:20 Video Game Language vs Film Language
32:06 Miniatures and Hybrid Sets
34:34 Imperfection and Human Craft
36:26 Practical Effects for the Arrow
38:26 Lighting a Flat Game World
41:03 Experimental Oil and Water Shots
42:00 Editing on an Extremely Tight Timeline
44:37 Balancing Commercial Work and Features
46:14 Choosing the Right Projects
48:42 Trusting Instincts
▶ Coinbase Website: Coinbase.com
▶ CEX Website: cex.io
Youtube version
