APAC outpaces US, Europe in retail Bitcoin trading, survey reveals

Retail Bitcoin activity in APAC has outpaced the U.S. and Europe, driven by non-institutional participation, according to Gemini and Glassnode.

The Asia-Pacific region retail traders are making moves in Bitcoin (BTC) while the U.S. lags behind. When excluding exchange-traded funds and exchange flows, retail activity in Asia is growing faster than in the U.S. and Europe, according to Geminiโ€™s latest research report made in collaboration with Glassnode.

Research at Glassnode analyzed transaction timestamps, linking BTC activity to working hours in different regions. The findings suggest that โ€œretail activity in the APAC region has grown at a faster clip than other geographies.โ€

Bitcoinโ€™s YoY supply change for U.S., E.U. and Asia | Source: Gemini

Since Bitcoinโ€™s cycle low in December 2022, APACโ€™s year-over-year supply growth reached 6.4%, the survey reveals. For comparison, the U.S. saw a decline of 5.7%, while Europe dropped 0.7% per the same timeframe.

โ€œThis observation is interesting, reflecting an inverse in behavioral activity between the U.S. and
APAC areas, suggesting a shifting dominance in retail activity between the two regions.โ€

Glassnode

Institutional investors have played a big role in U.S. Bitcoin flows, especially after the launch of spot ETFs. But outside of ETFs and exchanges, APAC traders are taking the lead. The analysts say โ€œit is likelyโ€ that the launch of the U.S. spot ETFs in January 2024 have played a key role in the trend, opening up โ€œnew opportunities for retail and institutional investors to get exposure to Bitcoin.โ€

Additionally, education and understanding of the asset class โ€œhas largely improved,โ€ which led to a
โ€œmaturing investor profile,โ€ Glassnode notes.

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