Tag: BlockFi

BlockFi Will Pay $100M, Halt High-Yield Offering

BlockFi will also pay another $50 million to various state regulators, according to the report. The BlockFi Interest Accounts have faced scrutiny from securities regulators in New Jersey, Texas, Kentucky, Alabama and Vermont over the offering. Several of these states planned or issued cease-and-desist orders as part of their investigations throughout 2021. Source

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eToro, BlockFi & Nexo capitalize on Brave ads for ‘unmatched engagement’

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According to Brave browser, businesses like eToro, BlockFi, and Nexo have achieved unprecedented results by advertising to the platform’s users. Considering the popularity of Brave within the crypto community, this does not come as a surprise. For instance, the crypto-lending platform BlockFi was able to reduce its customer acquisition costs by 75% with Brave ads. The campaign was also twice as effective as a Google campaign in terms of the percent of respondents who opened accounts. BlockFi’s marketing manager Nick Ries was quoted as saying: “Brave has proven to be one…